Packaging

Explore 1029 award-winning designs tagged Packaging on Design Today.

Brand: Wen Liu Design Type: Beverage Classification: Packaging

Hanwu Liquan 1974

Hanwu Liquan 1974 is a packaging design for a Chinese liquor series. The bottle is made of transparent frosted glass with roasted gold detailing, while the cap and the tag are made of metal. The blue color of the bottle is inspired by jade from the Han Dynasty. Two dragons, based on Han Dynasty dragon patterns, form the main visual element. The shape and the structure follow a minimalist modern style. The packaging box measures 88 mm in length, 88 mm in width and 227.5 mm in height. The design presents traditional Chinese culture in a contemporary form.

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Brand: ION AVRAM Design Type: Chocolate Box Classification: Packaging

Enkindle

Enkindle is a chocolate box designed for dark chocolate mini tablets in two flavors, chili and lemon with pepper. The design joins two boxes, which serve as the covers of a pop-up card. Once unfolded, the card reveals an illustrated story in three-dimensional cut outs. Cut outs on the inner side show the mini tablets, shaped as a volcano for the chili flavor and as a gold bar treasure for the lemon and pepper flavor. The reference recalls the past, when spices were as valuable as gold. The box is made of cardboard and can be kept after the chocolate is eaten.

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Brand: Roberto Terrinoni Design Type: Italian Craft Beer Classification: Packaging

East Side

A craft beer in a small town in central Italy, every beer has a story, every story is told on its label. As well as being elegant and versatile, the collage technique allows to insert some visual elements that highlight the identity of the product, such as references to the meaning of the name, to the beer typology and to its ingredients. The logo design, which represents the corporate identity, is based on a simple shape. This shape was reproduced on the die-cut of the labels and on the symbol system of every single beer using a customization which is both colourful and heraldic.

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Brand: Yong Wu Design Type: Liquor Classification: Packaging

Yellow Crane Tower

Chu Cellar is a packaging design for a liquor produced in Hubei, China. The bottle is made of ceramic, and its shape imitates a set of chime bells, a cultural relic of the ancient state of Chu. The grain on the bottle body is cast in an open mould, and the box is made of wood. Raised and recessed lines on the surface reduce the chance of slipping during handling. The base of the box works as a display stand, so the empty bottle can be kept as an ornament. The intent is to reflect the history and culture of the region of origin.

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Brand: TIGER PAN Design Type: Sesame Oil Classification: Packaging

Luhua Xiaomo

Luhua Xiaomo is packaging designed for grinding sesame oil, a hand-made oil produced in small quantities. The container is a straight cylindrical glass bottle, 50 mm in diameter and 210 mm high. The adhesive label wraps 350 degrees around the bottle and is laid out like an old newspaper, recalling a time when food was wrapped in newspaper. The characters are set vertically, in the manner of old Chinese shop signs. The narrow uncovered gap becomes an embossed steelyard mark that shows the amount held inside.

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Brand: 7654321 Studio Design Type: Tea Classification: Packaging

DouChaSai

DouChaSai is a packaging design created for a tea honoured at a folk tea competition held at Wuyi Mountain in 2018. The box measures 160 by 40 by 245 millimetres and is made of special paper, finished with screen spot colour printing, bronzing and transfer metal stickers. Chinese calligraphy covers the surface, following the meaning and structure of the words for tea competition. The strokes are thick and drawn with tension, so the writing also reads as a painting. Inside the box are a small tea box and a collection certificate.

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Brand: Paolo Rossetti Design Type: Wine Classification: Packaging

Bonsai

Bonsai is a wine bottle packaging design created for a limited number of bottles of an IGT Toscana Rosso wine produced by Podere Le Ripi in Montalcino, Italy. The wine comes from vines grown in confined spaces, which leads the plants to root deeply and find nourishment far below the surface. To reflect this rare origin, no printed paper label is used. An image of a vine is screen printed directly on the glass in platinum, gold and matt black. The decoration measures 13 by 4 centimetres and is applied to a bordolese bottle.

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Brand: Delphine Goyon Design Type: Food Packaging Classification: Packaging

Chips BCBG

BCBG is a brand of crisps created in 2001 in the south of France. This brand offers top quality manufacturing with great creativity of recipes and flavors. Designers created in 2020 a new serie of characters for the new range of crips. They worked on a concept of crips/characters. These new illustrations represent the range of crisps in an original and fun tone. Characters are nice and elegant like the product represented.

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Brand: Oksana Kashkovskaya Design Type: Limited Edition Classification: Packaging

Wine Africa

Wine Africa is a packaging design for a set of four wines, presented in red, blue, orange and yellow. Each box is made of medium thickness cardboard with natural fibers and no lacquer coating. Two apertures on opposite sides of every box let light pass through the bottle, so the colour of the wine can be seen without close lighting. The bottles have a matt glass surface with glossy patterns of lines and spots taken from African animals. Eight animals appear across the four boxes, recalling the landscapes and fauna of Africa.

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Brand: Fanny De Bray Design Type: Cheese Classification: Packaging

Appetisi

Appetisi is a packaging design for a range of ready-cut cheeses. The range includes cheese cubes, grated cheese and mozzarella pieces. Each pack is made of plastic and has a transparent window, so the cheese inside can be seen directly. Printed illustrations give each product a character and show clearly how each cheese is used. The name Appetisi joins three ideas: appetite, small snack and practical use. The design presents cheese as a quick and easy break, and the packs are sold in European supermarkets.

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Brand: Nour elchourbaji Design Type: Dried Fruits Packaging Classification: Packaging

Fruit Bites

What's better than a nutritious guilt free snack for your kids? Fruit Bites packaging designs are designed to encourage kids to change their snacking habits and choose to eat natural dried fruits instead of junk snacks. The aim is to empower every parent to change his/her child's snacking pattern. The challenge is to design characters that reflect fruits benefits that children can easily understand and relate to as something cool and healthy. Mango plays a major role in skin health. Banana helps you maintain normal vision. Apple is Good for your memory & concentration.

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Brand: JBBC BRANDING CONSULTANCY Design Type: Package Classification: Packaging

Ugly Monster

Ugly Monster is packaging for a popsicle product made in Taiwan. The design shows a green character with a rugged surface, inspired by guava, a fruit grown in the town of Yanchao. Fluorescent green gives the character a positive and lively look. The body and the legs have an unbalanced ratio, and the character has no hands, so the form appears funny. The package measures 70 mm in width, 195 mm in length and 20 mm in height. The aim is to promote the product and to draw attention to the small town and its farmers.

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