Design Today

Design Today featuring great design, architecture, fashion, graphics and innovation from across the globe.

 
Hong Jiu Liquor Package

Cheng Tian Sheng Liquor Package Packaging Sunday, 27 September 2026

Hong Jiu

Hong Jiu is a gift package for baijiu, a strong Chinese liquor. The bottle takes the form of a traditional Chinese arched bridge and is made of high borosilicate crystal glass, selected for clarity and impact resistance. A gilded metal roof, formed by precision lost wax casting, and cloisonne cloud, crane and flower patterns decorate the top. When the lid is opened, the interior unfolds like a landscape painting behind the bottle. The tray also serves as a display stand, so the bottle can be kept as a desktop ornament.

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Designtide Tokyo 2024 Brand Identity

Kazune Watanabe Brand Identity Graphic Saturday, 26 September 2026

Designtide Tokyo 2024

Designtide Tokyo is a design event of exhibitions and markets that explores and shares new trends in product design and related fields. Through design, it creates an immersive experience of energy and emotion beyond digital media. Held from 2005 to 2012, it shared design culture from Tokyo with the world. Each year, about 50 invited and selected designers presented works that valued creativity over commerce. In 2024, Designtide Tokyo was revived with a new logo and renewed vision.

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Byhealth Max Nutritional Supplement Packaging

BYHEALTH Co., Ltd. Nutritional Supplement Packaging Packaging Friday, 25 September 2026

Byhealth Max

Byhealth Max is a packaging series for nutritional supplements. The design is inspired by the geometry of cut diamonds. A Fresnel lens array process reproduces the faceted form and reflective surface texture of diamonds. The central diamond motif continues across the front and side panels without interruption. Specialty paper with a brocade silk texture is used as the main material. The typography is minimal and clear. The protein powder box has an angled opening structure and a custom tray that stabilizes the product during transport.

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1821 Vintage Bolgrad Sparkling Wine

Valerii Sumilov Sparkling Wine Packaging Thursday, 24 September 2026

1821 Vintage Bolgrad

The Bolgrad brand embodies the essence of the southern regions of the Ukrainian coast: light atmosphere, great climate and good winemaking. The year 1821, which is indicated on the label and is its centerpiece, is the year the city of Bolgrad, located in the Odessa region in the south of the country, was founded. Bolgrad is the first Ukrainian producer who decided to bring to the market a sparkling wine in a lower and wider bottle, which is more typical of western producers. The design of this product reflects progressiveness, high status and adherence to European traditions of winemaking.

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Viewpoints Exhibition Visual Identity

ChungSheng Chen Exhibition Visual Identity Graphic Wednesday, 23 September 2026

Viewpoints

Viewpoints is the visual identity of a street furniture design exhibition held in Tainan. The identity connects the 400 year history of Tainan with contemporary culture and alleyway life. Hand drawn illustrations and simple pen style outlines show people, objects and spaces in daily interaction. The color palette is taken from local architecture, including red brick, pale yellow walls and warm accent tones. The design is applied to posters, guidebooks, signage, social media and digital installations, and each format is adjusted to keep the presentation consistent.

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Kakao AI Campus Brand Design

Jangsoon Choe Brand Design Graphic Tuesday, 22 September 2026

Kakao AI Campus

Kakao AI Campus is a brand identity design created for a learning space devoted to artificial intelligence. The campus is open to company staff, local communities, civic groups and people with limited digital access, and it supports the training of AI talent. The brand system includes more than 50 icons, key visuals, illustrations, signage and morphing motion graphics built around the theme of the boundless potential of individuals. A design for all approach improves visibility and guides movement inside and outside the space.

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Design Brand of the Day

Design Brand of the DaySpecial CoverageSunday, 20 September 2026

World-Class Design-Driven Brands.

Great brands are built on great design. Everyday, we feature a distinguished design-driven brand and explore its identity, creative vision, products and corporate projects. Discover award-winning brands that use good design to create value, inspire people and stand apart worldwide. Visit us daily to enjoy the distinctive approaches of the World’s most innovative brands.

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