Design Today

Design Today featuring great design, architecture, fashion, graphics and innovation from across the globe.

 
Guijiu Zodiac Series Commemorative Liquor

BA Studio Commemorative Liquor Packaging Monday, 2 March 2026

Guijiu Zodiac Series

Guijiu Zodiac Series is a commemorative liquor package created for the Chinese Year of the Dragon. The form is inspired by ancient Chinese ceramic vessels with a double-ear structure. The bottle is made of crystal glass paired with metal parts, in contrast to the ceramic containers commonly used for high-end Chinese liquor. A dragon illustration in ink is printed on the label, and a metal dragon-shaped component on the cap serves as the opening mechanism. The bottle measures 240 mm in height and 110 mm in length and width.

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Vintagience Vintage Japanese Sake Packaging

Hisamichi Kasai Vintage Japanese Sake Packaging Packaging Sunday, 1 March 2026

Vintagience

Vintagience is a packaging design for a vintage Japanese sake that is aged using scientific methods. The bottle form recalls antique medicine bottles, linking the aging process with science. A luminous gradation on the label, produced by prism printing, expresses the blend of long years, scientific aging methods and the brewer's care. The letters are foil-stamped, while the symbol mark and the clock hands are embossed. The clock hands stand for the continuous passage of time during aging. The rigid box uses holographic foil that changes color with the angle of light.

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Boluo Dan Logo And Brand Design

Guangzhou Cheung Ying Design Co., Ltd. Logo And Brand Design Graphic Saturday, 28 February 2026

Boluo Dan

Boluo Dan is a millennium temple fair, recognized as one of the national intangible cultural heritages. The logo integrates traditional symbolic elements such as the main architecture of the South Sea Temple and the Chinese character Nan, alongside locally distinctive totems, extending the brand's artistic application. It incorporates the Eastern philosophical concept of Heaven as round and Earth as square, embodying both traditional charm and contemporary essence, effectively promoting the dissemination and development of folk culture.

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Arts Fund Activities Planning

Zeyu Wu Activities Planning Graphic Friday, 27 February 2026

Arts Fund

Arts Fund is a visual identity system created for a character design talent training programme. The design combines the letters CUZ with traditional motifs of Chinese opera. Chinese elements are placed together with Latin letters to express cultural exchange between East and West. The overall framework follows the Swiss internationalist style, which is then broken by the CUZ letterforms, giving a form that is both functional and post-modern. The system is applied to posters, flyers, invitations and banners. The aim is to share Chinese opera culture with a younger audience.

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GHTK Rebrand Brand Design

M — N Associates Brand Design Graphic Thursday, 26 February 2026

GHTK Rebrand

The transformation of GHTK's brand design authentically represents Vietnamese traffic and culture. Inspired by motorcycle wheels and alley maps, the redesigned logotype and Confident Smile icon convey joy and assurance through digital integration. Animated typography reflects the dynamic energy of Vietnam's urban landscapes, aiming to resonate with local audiences in the digital era. This innovative approach balances heritage with modernization, capturing the essence of Vietnam's vibrant urban life.

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Vivo X Series Outdoor Campaign

OUTPUT Outdoor Campaign Advertising Wednesday, 25 February 2026

Vivo X Series

Vivo X Series is an outdoor advertising installation presented at the North Bund in Shanghai. The installation reproduces two mobile phones at a 1:1 scale, forming a folding giant screen up to 8 meters high and nearly 12 meters long. High-definition LED screens, curved LED screens and advertising materials with different surface textures match the appearance and finish of the actual devices. Radar tracking, body capture and naked-eye 3D technology allow people to interact with the digital content. Each screen follows the main color scheme of one phone model.

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