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Graphic

Explore 745 award-winning designs tagged Graphic on Design Today.

Yonghe Brand Identity Design

Yonghe

Yonghe is a brand identity design created for a hair medical brand. The logo is based on the Chinese character He from the brand name, a form that suggests upward growth. The symbol is built from three blue arrows with a focal point and a colour gradient, expressing continuous innovation. A deep medical blue links the brand with medicine, technology and the future. The visual system is dynamic and can be adapted to many settings. The aim was to renew a long established brand and make it recognizable to younger and female customers.

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Field Notes Botanical Illustration

Field Notes

Field Notes is a conservation focused project that illustrates the often overlooked details of nature, highlighting native plants and moths from remote regions. Each specimen is carefully observed and documented under magnification, capturing everything from the veins of a leaf to the patterns of a moth's wings. Traditional scientific drawing methods are used to record the specimens, then digitally refined to enhance depth and clarity. Inspired by the precision of natural history museums, the project offers a close-up perspective of these specimens and their role in the environment.

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Unfolding a Nakagin Story Newspaper Poster

Unfolding a Nakagin Story

To re-identify Japan's Modernity after the war, Kisho Kurokawa, the youngest Metabolism group member, imagines modern housing as individual cells. They move, digest, grow, and decay, informing a new society where people no longer live in a fixed space. Unfolding a Nakagin Story uses the newspaper as a medium to document and expand this Metabolism imagination, through unfolding to fabricate an urban story.

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CyP Corporate Identity

CyP

Cyp approached the studio seeking a novel graphic identity alternative that would refresh their brand's appearance, establishing a more personalized yet distinctive identity that reflected their new presence and approach in their industry. The end design represents the company's primary service and product offerings while conveying a sense of security and reliability. The concept is influenced by the principles of Yin-Yang, which represent the interplay of opposing forces, and captures the duality of Cyp's main product lines, which simultaneously balance and complement each other.

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Type Specimen Alskar Typeface

Type Specimen Alskar

Alskar sans is an elegant contemporary wide sans serif typeface with strong stylistic geometric authentic contrasts, drawing on the aesthetics and representing the shifting contemporary aesthetics. The type specimen was printed as a newspaper A2 (folded and sent as A4) and presents the typeface with a modern feel and experience.

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Guanshan Milk Tea Shop

Guanshan

Guanshan is a brand identity created for a milk tea shop. The design uses Chinese characters as its foundation and modernizes the structure of traditional clerical script while keeping its classical spirit. Rooted in Eastern object aesthetics, the identity combines the imagery of ink wash fans and tea ware. The central motif shows a fan and a teacup in an overlapping composition, creating dual symbolism. The ink brush strokes suggest the bamboo frame of a traditional round fan, and the cup silhouette draws on Jianzhan tea bowls.

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Wind Art Museum logo

Wind Art Museum

Wind Art Museum is a logo created for an art space in Xi'an that combines on-site creation, art exhibitions and aesthetic education. The mark is built from the Chinese character for beauty, which serves as the main memory graphic. Varying line thickness makes the character appear to be blown by the wind, linking the form directly to the name of the museum. The design was produced with computer graphics. The intent is a simple and distinctive symbol that expresses the character of the museum and remains easy to recognise and recall.

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Q Shinsyu Apple Pie Lab Brand Identity

Q Shinsyu Apple Pie Lab

These are branding projects for Q, an apple pie specialty store. The typography of the store's name, Q, was created using the apple as a motif and symbol for the store. All brand tools, including the exterior, interior, lighting, stools, uniforms, and packaging, were designed using this simple symbol. In keeping with the product concept of utilizing materials as they are, the tools are also designed simply, utilizing the colors and textures of the materials, such as paper and wood, as they are. All designs are in line with the store's vision of valuing the original taste of apples.

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Frank and the Frog Picture Book for Children

Frank and the Frog

Frank and the Frog is a children's picture book about loss and remembrance. The story follows Frank, a young boy who wakes up one day and cannot find his grandmother. Frank leaves home to search for her and meets a frog that becomes his friend and helper. At the end of the journey, Frank sees that his grandmother is in a safe and peaceful place, and he says goodbye. The book has twelve illustrated pages that flow from left to right, and facing pages are paired by contrast. Manual linework and textures are composed and colored digitally.

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Can You See the Music Dynamic Identity

Can You See the Music

The work created for Franz Liszt Chamber Orchestra is a music-driven dynamic brand identity aiming to revive the visual appearance of the orchestra. Its creators have invented an alternative musical language, by which any melody can be visualized within the set of guidelines defined. The identity allows for each member of the orchestra to build their own personalized logo, related to their favorite piece of the repertoire. Moreover, due to a custom developed logo design application, even the audience could become an active part of the identity renewal process.

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OCT Happy Hour Wayfinding Signs

OCT Happy Hour

Corbusier architectural language is well extracted and expressed in the wayfinding-sign design in this project. In general, the whole rough bold appearance is featured by exaggerated crude concrete components and exposed unfinished structures and facilities; in detail, cool shadows of heavy metal materials produce artistic 3D visual effects, conveying a powerful sense of minimalism.

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The River Runs Through Public Art

The River Runs Through

The River Runs Through is a dynamic art installation which explores the rich narrative of the water ways found at the Merbein Common; a native reserve on the Murray River of Victoria. The artwork combines traditional mural painting with innovative digital printing and is presented on the walls of an old refrigerated storage shed, which was once used to store fruit for a juice factory. At night it is a totally different experience; powered by the sun the artwork is transformed into a colorful light installation.

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