Design Today

Design Today featuring great design, architecture, fashion, graphics and innovation from across the globe.

 
Doritos Rainbow  Digital Campaign

Doritos Rainbow

One Kiss, One Donation is a digital advertising campaign created for Doritos in support of the LGBTQ community. The campaign invited people to share photos of themselves giving a kiss to friends, family and loved ones. Each shared kiss was converted into a financial donation to the community. The campaign was carried across television, social media, online channels and branded activations. It was activated for two months in Mexico and Brazil and received responses from around the world. The goal was to connect people during a time of social distancing.

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Pepsi Culture Can Series Beverage

Pepsi Culture Can Series

The Pepsi Culture Can Series is a limited-edition packaging program for beverage cans. The series applies hyperlocal designs to cans sold in markets around the world. More than 40 unique designs were created, and the series was activated in over 10 countries. Each design draws on local culture, including symbols, food, images, music and architecture. The guiding idea is to think globally and act locally. The Pepsi Culture Can Series celebrates the spirit, culture and community of local markets.

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Muse Conceptual Exhibtion

Muse

Muse is an experimental design project studying the musical perception of the human through three installation experiences which provide different ways to experience music. The first is purely sensational using thermo-active material, and the second display the decoded perception of musical spatiality. The last is a translation between music notation and visual forms. People are encouraged to interact with the installations and explore the music visually with their own perception. The main message is that designers should be aware of how perception affects them in practice.

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Who's That Eating Pop Up Picture Book

Who's That Eating

This interactive pop-up book follows seven animals enjoying their favorite snacks, each with a 3D pop up fold showcasing their distinct eating style. Each pop up was designed with a single page cut out, and a second backing page revealing the inside of each mouth and adding structural integrity. This simple design, combined with paper collage illustrations, brings life to each animal. The text includes eating sounds via Japanese onomatopoeia, encouraging the reader to open and close the pages as the animals munch away.

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Logothetis Food Packaging

Logothetis

Mother Nature, the eternal inspiration, leads to an extraordinary design for a traditional way of doing. Logothetis Farm in Zakynthos, Greece, lets the values and importance of the legendary Greek heritage emerge in a dynamic way. The farm to table experience meets the magic of design, storytelling and branding. With a classic and clean identity, and a playful twist for today’s audience, the packaging gives a warm aura that welcomes all consumers to get it!

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Mminni Alcoholic Beverage Packaging

Mminni

Mminni is a packaging design for a brandy created for young consumers. The set contains a base wine, a blended wine and a group of mixing tools, so a personal flavor can be prepared without buying extra products. The letter X stands for the unknown and for open possibilities, and color is used to move the product away from the traditional look of brandy. The bottles are made of glass with a decorating firing process, and the box is formed by plastic molding. The set measures 198.8 by 122.8 by 122.8 millimeters.

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