Design Today

Design Today

Design Today featuring great design, architecture, fashion, graphics and innovation from across the globe.

 

Scentwalk

Scentwalk is a conceptual corporate identity for a future company that extracts and stores memories in the form of smell. The logo is an abbreviation of the brand name and is built from the ideas of odor molecules, data, extraction, collection and walking. The color scheme uses holographic silver foil, a material that looks silver but reflects color in light, echoing the idea that gas is colorless yet can create emotion. The mark is dynamic and joined by a specific sound. Related posters and products address the self, partners, family and friends.

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Scent

Scent is an essential oil packaging set created as a travel souvenir inspired by Taiwan. The set holds a glass essential oil bottle with a plastic cap and a diffuser stone made of gypsum and pigment. The oil is dropped onto the diffuser stone, where the liquid spreads along the pattern of the stone while the fragrance is released, linking sight and smell in a single memory. The box is built from a matte plastic outer case, a hardcover carton, sponge and art paper. The intent is to offer an alternative to standard commercial souvenirs.

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Dona Vitamina

Dona Vitamina is a brand identity project created for an existing juice brand. The logotype shows a cross-eyed Victorian lady sipping a juice, a humorous image of a woman who owns herself. To expand that idea, a series of illustrations of women of different ethnicities was drawn in a stencil style and paired with short, amusing phrases. The illustrations appear on menus, packaging, bags, postcards, stickers and a large handmade wall. Most printed items were produced by offset printing in CMYK colors, and the bags were silkscreened.

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Frank and the Frog

Frank and the Frog is a children's picture book about loss and remembrance. The story follows Frank, a young boy who wakes up one day and cannot find his grandmother. Frank leaves home to search for her and meets a frog that becomes his friend and helper. At the end of the journey, Frank sees that his grandmother is in a safe and peaceful place, and he says goodbye. The book has twelve illustrated pages that flow from left to right, and facing pages are paired by contrast. Manual linework and textures are composed and colored digitally.

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Lab Future Construction

Lab Future Construction is an event identity created for a design exhibition in Taiwan. The identity is based on a new written language called Hou-Ru Wen. Hou-Ru Wen was developed by reconstructing existing notes, signs and symbols from the viewpoint of an alien observer. The letterforms mix the word structures of Phoenician and Berber, and Mandarin phonetic symbols are used for spelling. The layout refers to Sumerian cuneiform, so the writing is aligned to the bottom. The identity extends to the venue, the website and the catalog.

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Animal Deadee

There are many animal themed stamps in China, but this is the first time that stamps have been dedicated to rare animals endemic to Yunnan. The 2021 International Biodiversity Conservation Summit was held in Yunnan, China. This design intends to use this set of stamps to spread the Chinese government's concept of environmental protection, calling on the world to care for the earth's home.

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