Subsidy Programme Series
Subsidy Programme Series is a visual identity created for a public subsidy programme supporting the cultural and creative industries of Macao. The series promotes support for music and fashion creation and invites the public to take part. The design is based on the idea shared by both fields, which is creative innovation. Photographs of a microphone, a music machine, a thread roll and a sewing machine are combined into small imagined worlds. Each composition aims to express the purity of the creative process.
Subsidy Programme Series Visual Identity by Leong Chou In was highlighted as an innovative representation of communication design by the A' Design Award & Competition. Subsidy Programme Series Visual Identity received the Bronze A' Design Award in Graphics, Illustration and Visual Communication Design in 2020. The A' Graphics, Illustration and Visual Communication Design Award is an international, juried, academic and meritocratic design competition which celebrates exceptional design of logos, posters, infographics, brochures, packaging designs, business cards, book covers, billboards and more.
