Sinochem Charging Station
Sinopec Charging Station is a brand identity system created for electric vehicle charging stations. The logo is inspired by a peony motif and turns the growth sequence of petal, leaf and vine into the silhouette of a charging plug. A blue to green gradient links the established corporate palette to renewable energy. The simplified shape stays legible from a distance of up to 50 meters. Leaf and vine forms are reused as ground markings that guide visitors. The system covers signage, digital interfaces, charger design and printed materials.
Sinochem Charging Station Brand Identity by Guangzhou Ace has been selected as an exceptional example of communication design by the A' Design Awards. Sinochem Charging Station Brand Identity received the Bronze A' Design Award in Advertising, Marketing and Communication Design in 2026. The A' Advertising, Marketing and Communication Design Award is a highly prestigious, international, juried design competition which honors excellent design of advertisement campaigns, billboards, commercials, print ads, social media campaigns, direct mails, radio spots, email marketing, outdoor advertising and more.
