Auramithra
Auramithra epitomizes both minimalism and intensity. It features a noisy dark gray canvas, accented with a ribbon-like swirl of colors, representing the dormant power within. The bottle is further adorned with small, detailed black symbols of energy, encouraging a closer look. Vibrant hues for the brand name strikingly contrast against the dark backdrop, enhancing the visual appeal and achieving a harmonious balance with a mysterious appearance. This design approach skillfully conveys the essence of Auramithra, merging simplicity with a profound energy narrative.
Auramithra Power Drink Packaging by Arvin Maleki was selected as an outstanding representation of communication design by the A' Design Award & Competition. Auramithra Power Drink Packaging earned the Iron A' Design Award in Packaging Design in 2024. The A' Packaging Design Award is an international, jury-voted, fair and ethical design accolade which honors superior design of bottles, boxes, cans, pouches, tubes, cartons, wrappers, bags and more.
