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Design Today featuring great design, architecture, fashion, graphics and innovation from across the globe.

 

Chengdu Wanjiazu Technology Co., Ltd
Liquor Packaging
Sunday, 21 September 2025

Moutai 1935

Moutai 1935 is packaging for a Chinese distilled spirit from Guizhou province. The glass bottle carries relief patterns on a red background, showing golden scenes of salt sellers and liquor trade in Moutai town. The patterns are inspired by traditional Chinese genre paintings. Three circles of golden ripples are embossed on the bottle shoulder. The relief surface is finished with a glaze spray, which improves grip and touch. The zinc alloy cap uses a broken dentiform structure as an anti counterfeit measure. The gift box is made from recyclable and biodegradable chipboard.

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Wu Yao
Car Sticker
Saturday, 20 September 2025

Chinese Lion

Chinese Lion is a limited edition car sticker set created for the Fengxing T5 EVO vehicle. The design is an artistic treatment of the Chinese lion, placed over a base of traditional Chinese patterns. Three dimensional geometry, pop art and abstract art are combined to give the graphics a young and dynamic character intended to appeal to younger drivers. All artwork is prepared as vector illustration and produced on PVC film, applied as a semi wrap measuring 4565 by 800 millimeters. Three color options are offered.

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Tomohiro Kaji
Corporate Identity
Friday, 19 September 2025

Dotline

Dotline has been facing a huge business challenge, which is as same as others in the welfare industry: a shortage of human resources. This identity system design is to inspire a company’s vision to their staff, candidates, and related people. The company’s vision is Social Heroes. Dotline sees all staff who come for help in someone's daily life as heroes. The logo is a graphical symbol of a hero flipping a cloak and moving forward designed from the letters, D+L. As Dotline provides 7 business categories, the logos come in 7 different colors with each business name typed with a brand typeface

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Paul Robb
Promotional Branding
Thursday, 18 September 2025

Sabbioni Branding

Grafiche Sabbioni required a new brand position to celebrate the firm's 60th year anniversary. Salt&Pepper worked with the company to create modern visual languages to promote this important milestone, highlighting the brand’s capabilities in sustainability in the box and traditional print processes. Salt&Pepper created an energetic, robust, and positive branding system, creating a line of 100 percent sustainable, using water-based inks and minimal paper waste to promote the company's core values.

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Tiago Russo
Single Malt Irish Whiskey
Wednesday, 17 September 2025

The Mulong

The Mulong is a packaging design for a single malt Irish whiskey. The bottle and its presentation box are inspired by the Chinese Year of the Wood Dragon. Mahogany components refer to the casks used for the whiskey, while metallic trims follow traditional Chinese patterns. The top of the bottle forms a temple shape, and the closure must be rotated into a set pattern to open. A hidden key unlocks the box, where doors, sliding partitions and two drawers hold the glasses, coasters and accessories. The design creates a slow reveal and a gradual discovery.

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Beijing Jiaotong University
Brand Design
Tuesday, 16 September 2025

SUMMER PALACE TOUR

Summer Palace Tour is a brand design created for an anniversary tour of the Summer Palace in Beijing. Three major architectural clusters are illustrated in a 2.5D style, covering more than 20 traditional Chinese buildings, in black, red and green. The design is applied to publicity materials, office supplies and souvenirs, printed on coated art paper and craft paper with screen printing and gold stamping. A craft paper box holds two posters, four key rings, adhesive tape, an envelope and a notebook. Visitors can carry the garden heritage by hand.

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